News2025-11-21
Ubisoft boss believes generative AI is as big a revolution for games as the shift to 3D, as tech is embraced company-wide
CM
Connor Makar Eurogamer
1.2k articlessince 2018Active
Worth reading?
Be the first to weigh in
Also covering
Other writers on Ubisoft Entertainment
Also covering
Other writers on Shift
More from Connor Makar
Other recent pieces
Eurogamer·30 Oct
Forza director, who'd been with Turn 10 for 27 years leaves Microsoft, following studios merger with Playground GamesnewsonPlayground Games, Microsoft
Eurogamer·30 Oct
Bethesda reportedly revealing The Elder Scrolls 6 next month, and we may know what its subtitle is going to benewsonThe Elder Scrolls VI
Eurogamer·29 Oct
Modern Warfare 4 faces backlash after real footage of South Korean crowd crush tragedy was discovered in game's opening momentsnews
Eurogamer·29 Oct
Mouthwashing is finally on consoles and Xbox Game Pass, and it's a Halloween must for horror fansfeatureonMouthwashing
Eurogamer·29 Oct
Dataminer uncovers that Spiny - a character seemingly with no way to operate a car - was meant to be playable in Mario Kart WorldnewsonMario Kart World
Community
What readers think of this piece
No reviews yet. Be the first to share your thoughts.
Log in to add a comment.